To collect data for our research, we traveled to many of the more than 70 Seats2meet.com locations in the Netherlands in May and June 2012. We did a series interviews with all the different people involved in the ecosystem of this company, trying to understand and explain to ourselves the core of their approach, values, success. Later on we turned all that enormous amount of data into a book, written by Sebastian Olma, critically reviewed/illustrated by me.
24 illustrations for Rotterdam Collective anniversary party.
24 people shared the 3 things they love and we put it on the drink coupons, and cut it in two, so guests were triggered to look for another half and it also helped them speaking to each other.
"Create your own Paradiso"
Thought as a regular "bouwplaat" at the beginning, it became a very special, custom product, which reflects the true spirit of this legendary building.